SEO Benefits For Business In Nepal

2024-01-10 2901

 

There are countless SEO benefits for businesses in Nepal as the competition is low and the potential to rank is easy. Various businesses in Nepal have analyzed the essentiality of ranking on the top of a search engine result page for the particular keywords that their potential customers would search as a query. Most businesses don't realize how SEO can be a game changer for their business. 

Nowadays the general buying behavior of consumers is highly influenced by Google. For example:

If I want to buy a mobile under NRs. 35000 in Nepal, the first thing I will do is open google and search “best mobile under 35000 in Nepal”.

Post the query, Google shows 10 results on the first page.

Wondering how many people click on the first 3 results?

Backlinko did a survey by analyzing 5 million google search results, here’s what they found.

The first 3 results count for more than 55% of total clicks. Isn’t this fascinating?

In this article, we'll go over our top 10 tips for getting your website noticed and rank higher on Google Search Engine Result Pages(SERP) so you can start attracting visitors and grow your business through SEO.

These are the top 10 SEO benefits for businesses in Nepal :

1. Brings Targeted Traffic to your Website
2. Builds Trust, Credibility, and Authority
3. SEO is free & Helps You Rank Better In Local Searches
4. SEO Provides 24/7 Promotion of your Business
5. Enhance User Experience
6. Better Return On Investment
7. SEO gets more clicks than PPC
8. SEO Helps you Generate Quality Leads
9. SEO is the Largest Source of Site Traffic
10. Helps Business move ahead of the competition

Let's Dive in.

While SEO is a free source of traffic unlike Google Ads where a business has to pay for every click once any visitor lands on their site searching for specific keywords, it is important to consider SEO is not a single-day task and the result cannot be achieved overnight. Search Engine Optimization (SEO) is a process of creating quality content, optimizing it for search engines, and building links to help those content rank higher on SERP. To achieve this goal, we as a leading marketing company in Nepal can help you grow your business on an online platform through proper use and implementation of integrated marketing and ROI-based digital marketing strategies.

 

What are the SEO benefits for businesses in Nepal?

Search Engine Optimization can help businesses to increase their overall online presence by ranking their website higher on the Search Engine Result Pages (SERP).

Here are the top 10 SEO benefits for businesses in Nepal.

Brings Targeted Traffic to your Website

SEO can help businesses attract targeted traffic to their website. SEO serves as a bridge between information seekers and information providers. Businesses can leverage the power of SEO by creating high-quality content related to their niche and ranking them on SERP. Doing so will enable businesses to attract targeted traffic to their website.

Furthermore, traffic generated through SEO has a high conversion rate and it will also help in creating a strong brand image in front of a large audience. 

 

Builds Trust, Credibility, and Authority

By Implementing the SEO principle one can rank their website higher on Search Engines. Sites that are ranking high on search engines are generally considered a high authority and credible websites. 

Creating high-quality content, and optimizing and enhancing UI/UX can help readers to navigate through websites efficiently, this will greatly help improve your SEO score and create strong brand authority.

 

SEO is free & Helps You Rank Better In Local Searches

Unlike Google Ads, SEO is free and it will not cost any amount to rank your website on the top page of Google. SEO can also help businesses rank better in local searches. By creating a Google My Business profile and optimizing it with the best Local SEO guidelines, Businesses can attract local customers without any extra cost involved.

People nowadays are constantly searching for local services like “best restaurant near me”. If a business can utilize this opportunity to cater to those people it can generate a lot of revenue and promotion for any kind of local business.

SEO Provides 24/7 Promotion of your Business

SEO can help you advertise your business to a large audience 24*7 without any direct cost involved. 

Normally when someone wants to advertise their business on the online platform they have to pay for impression or clicks and the ad will run for a certain period of time but in SEO it is completely different, once your website ranks on the first page or first position in the Google SERP, it will generate thousands of impressions or clicks to your website 24*7 without exhausting your company marketing budget.

 

Enhance User Experience

According to Google. User Experience was one of the main ranking factors in 2021 and will even continue in 2022. Creating content that solves problems and answers users' queries has a better chance of ranking higher on the Search Engine Result Page.

This will encourage content creators or businesses to create more informational, useful, and engaging content rather than just ranking for their target keywords. 

By prioritizing customer needs and wants businesses will have a better chance of ranking on search engines which will also lead to better conversion and increased user experience.

 

Better Return On Investment

One of the biggest advantages of investing in SEO is the cost involved compared to other paid marketing channels like Google Ads or Facebook ads.

Normally SEO investments are one-time investments that will be sustained for a long period of time. Because the efforts you make while doing SEO will gain more value over time and you don't have to pay for each click when a new visitor lands on your website.

For eg: Once your website starts ranking for a high volume keyword, it can generate thousands of visitors to your website without spending a single penny. It depends upon you how you have designed the marketing funnel to convert those visitors into potential buyers.

SEO gets more clicks than PPC

Although PPC can attract highly targeted audiences over a short period of time, it is not a long-term strategy for businesses with a low marketing budget. But with SEO, you can expect consistent results, which increases your website's authority and value. Also, the return on investment of SEO is very high compared to other marketing strategies.

SEO Helps you Generate Quality Leads

Search Engine Optimization can help businesses generate quality leads by increasing awareness of a company or product through organic traffic which can also complement the lead generation efforts. 

Website ranking is directly related to website visibility. The higher the ranking of the website, the more visible it will be in front of a large audience. 

SEO is the Largest Source of Site Traffic

A website that ranks first in search results has a 33 percent chance of being clicked. When a customer searches for keywords related to your website in a search engine like Google, Bing, or Yahoo, and your website appears in the first five results, they are more likely to believe your website is trustworthy, resulting in more traffic to your website.

Helps Businesses move ahead of the competition

It is extremely important for any kind of business to stand out among the competition in today's world, where everyone has switched to online business and competition has become intense. Everyone wants their website to be ranked on the top of search results and grow their sales and revenue.

SEO can help businesses increase the organic traffic of their website by producing quality content that is searched by a huge number of people looking for information. Once people are satisfied with the content provided, there might be a chance they can convert into potential customers.

 

What is Search Engine Optimization (SEO) ?

Search Engine Optimization is a process of ranking your website higher on Search Engines Result Pages like Google, Bing or Yahoo etc. to increase overall website visibility and authority.

People these days mainly use search engines to search for products or information, so optimizing your content for those search engines can help you increase the quality and quantity of traffic coming to your websites.

Onpage SEO

Onpage SEO is the process of optimizing various aspects of the content like heading, title, meta description, url etc to improve its search ranking. The goal of On-Page SEO is to boost a website's organic search results in order to gain more visitors. The factors that influence Onpage SEO are under the control of the developer and are a quick fix that can have a positive impact on search rankings.

Offpage

The term "off-page SEO" refers to actions that are taken outside of your website to improve your rankings. It is often confused with "link building," but off-page SEO encompasses many factors, including:

• Backlinks
• Social media presence 
• Brand building 
• Content creation 

Technical SEO

Technical SEO refers to the optimizations that can be made to your site or server to help search engine spiders crawl, index, and understand your site more efficiently.

Consider these factors when optimizing your site's technical aspects: UI/UX, loading speed of your website, mobile friendly, XML sitemaps, Site architecture, redirections, HTTPS, etc.

 

What businesses benefit most from SEO?

SEO plays a vital role in the success of any business. SEO can help businesses educate their targeted audience in solving their problem so that they can convert into potential customers.

There are various businesses that can benefit most from SEO. Some of them are:

• Travel related Businesses like Travel agencies, ticketing agencies
• Education Sectors like Schools, Colleges & Training Centres.
• Health Sectors like Clinic, Hospitals, and Dentals.
• IT Sectors like Software Development agencies, Digital marketing agencies.
• Entertainment Industries, 
• Manufacturing Industries
• Marketing Companies
• Ecommerce businesses

How our SEO services aid in the growth of your company?

Businesses of all sizes can benefit from our ROI Based SEO services in Nepal since they increase their chances of being found by search engines.  Additionally, our SEO services can assist Nepali businesses with improving their online visibility and reaching their target market more quickly.

Moreover, our SEO service aids in the growth of your company in the following ways: 

• Increase your inbound traffic 
• Ensures long-term success
• Boosts user engagement and conversions rate 
• Make your brand more valuable 
• Helps you  to reach out to global audiences
• Helps you in building brand authority 

Get in touch with us today to learn how our SEO services can grow your business.

 

How much does it cost to do Search Engine Optimization in Nepal?

SEO prices vary based on various factors such as your business' niche and its competitors, as well as keywords you want to rank for (Keyword Difficulty). Here at Pedal, we work on a keyword basis, we recommend or take a set of keywords from our clients to rank for and start making strategies to get that first-page ranking.

As a leading SEO Agency, we provide the best SEO Services in Nepal. 100% White Hat SEO Strategies, data-driven objectives, and creative SEO approaches to make you achieve top search engine rankings for continuous improvement in sales, lead generations, or conversions. We have sailed through quickly responding, adapting, and changing strategies to every algorithmic alteration that Google updates as per Webmaster guidelines. 

Frequently Asked Questions

Does my business need SEO in Nepal?

Any business that is operating in the online space needs SEO to increase their overall online presence, build authority and increase sales.

Can I do Search Engine Optimization on my Own?

Yes, anyone can do SEO on their own, all it takes is years of practice and strategic implementation of keywords, content planning, UI/UX and website speed, etc. 

Is SEO good for small businesses?

SEO is equally important for small, medium, and large businesses irrespective of their size and operation. As most small businesses don’t have a huge marketing budget to fund their paid marketing campaigns, in such a scenario SEO can play a vital role in scaling the organisation's visibility and sales.

Is SEO better than Social Media Marketing?

Every marketing channel has its own significance and target audience. It depends upon the nature of business and their goals to identify which marketing channel works best for them.

 

How can I determine the SEO status of my business?

There are various Free and Premium SEO tools available in the market to analyze the SEO status of the website. 

 

What is the difference between Local SEO and Regular SEO?

Local SEO focuses more on optimizing business locations to attract local customers within the business operation area but regular SEO is focused more on optimizing content and increasing visibility on a national or global level.

 

Learn More

• How to do On-Page - Search Engine Optimization (SEO)
• Digital Marketing in Nepal - A Detailed Guide on digital marketing trends that are already adapted.

 

Pedal Group is a leading SEO Agency in Nepal helping you establish your business as an authority with informative, targeted content with a strategy that follows your audience and boosts your SEO efforts even further on the digital media.

We aim to disseminate what we know in subjects relating to integrated marketing including digital marketing, advertising, content creation and marketing, public relations, branding, event management, web solutions, video/photography, corporate social responsibility, etc. that might help you remain informed. Drop-in your feedback. We are happy to improve; always!