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Program Impact

Master Omnichannel Marketing
through Ubiquitous Computing

“Develop this must-have skills for setting marketing objectives based on the analysis of market information and target audiences, selecting digital marketing channels and platforms, determining channel-specific delivery tactics, and defining macro marketing KPIs”

Benefits you

  • Learn the latest strategies and frameworks to increase loyalty with frequent communications
  • Experience digital marketing strategy formulation for multiple stakeholders in real-life business scenarios
  • Create impact back at work with a full toolkit to engage your customers at every buying stage

Benefits your organization

Help your key executives develop this most wanted digital skill. Your people will learn to:

  • Target Right Audience
  • Generate a consistent Lead Pipeline
  • Optimize and Obtain Better Conversion Rates
  • Gain Brand Credibility

 Fantastic course, very engaging, excellent facilitator. Probably the best course I’ve attended.  

Urusha Manandhar

WHO ATTENDS

Best for you

This training session would suit any manager, leader, aspirant, enthusiast or even a student who believes in implementing social media marketing, search engine marketing, content marketing, email marketing, digital marketing analytical tools, and enhance brand communication.

Marketing professionals holding a BBA or MBA degree, sales professionals, business development executives, and other experienced individuals in marketing field can benefit from taking up this digital marketing course.

Program Content

Digital Marketing
Strategies

Learn the techniques to reach, connect, engage, sell and increase revenue through digital platforms

  1. The Digital Marketing Transformation
  2. Traditional Vs. Digital Consumer
  3. The Digital Marketing Platforms
  4. Content Creation & Marketing
  5. Building & Managing Online Communities
  6. Mobile Marketing
  7. The Artificial Digital Environment: Augment, Virtual, and Mixed Reality
  8. The Digital Audit
  9. Strategy & Objectives in Digital Framework
  10. Building the Digital Marketing Plan
  11. Social Media Management
  12. Managing Resources for Digital Marketing
  13. Digital Marketing Metrics, Analytics, and Reporting
  14. Integrating, Improving, and Transforming Digital Marketing
  • Understand the Essentials of Digital Marketing
  • Explore the different Digital Marketing Tools
  • Discover Augmented, Virtual and Mixed Reality
  • Define Strategy & Objectives
  • Be ready for Digital Marketing Strategy & Planning
  • Hone and apply your skills – discover and experience evidence-based frameworks, theories and proven techniques in Digital Marketing
  • Discover the key concepts to understand how we arrived in this new world and comprehend more about the changing digital consumer
  • Start with an overarching toolbox that explores all possible digital marketing tactics
  • Understand the tools available before embarking on a digital strategy
  • Investigate digital audit frameworks to ensure you are ready to develop the strategy and objectives
  • Integrate, improve and transform digital marketing, enabling you to apply the knowledge and tools gained
  • Approach a holistic and integrated digital marketing plan
  • Achieve your business and marketing goals through developing a purposeful content marketing strategy
  • Mix paid, earned, owned, and shared media channels to discover, reach, and engage your customers
  • Evaluate the role social media platforms play in viral and influencer marketing campaigns
  • Evaluate and measure the success of digital marketing campaigns
How to register?

Please fill-In your name, email address, and mobile number on either the above or below form. One of our program consultant will get-in-touch with you at the earliest. Kindly provide him/her with your correct information as asked for official record.

What does the training fee cover?

It covers 48 hrs. of rigorous training session, associated e-book, break-out sessions on Zoom, and above all the authorized Certification making you an official Digital Marketer.

How to make payment?

You would require to transfer online, or physically deposit money into the following A/C details:
A/C Name: Pedal Group Pvt. Ltd.
A/C No.: 05010200712313000001
Bank: Muktinath Bikas Bank
Branch: Kalimati, Kathmandu
Remarks: Digital Marketing Certification Course {Your Name}
After you have made the payment, please send us a screenshot of the voucher to [email protected] to affirm at both ends.

Will there be work placement offer?

Yes! We are tied up with multiple corporate houses as well as digital marketing agencies who require a competing candidate to fill-up their digital marketing requirements. Based upon your adaptability, curiosity, team work, honesty, and being a good listener, you may be immediately recommended for placement at a suitable organization.

Meet the expert

Bigyan Gupta
CEO, Pedal Group

Bigyan Gupta

Online Training

Experience the live virtual learning!
Join a dynamic virtual classroom, where you’ll be immersed in experiential activities and collaborative group work with your peers. After completion, online participants may join us on premise for an exclusive day of networking and insightful sessions on real-time executions.

Certificate in Digital Marketing – Strategic Planning & Integration

This training program can also be taken as part of the Certificate in Digital Marketing – Strategic Planning & Integration. Escalate with the changing digital marketing landscape, hone your business skills to increase revenue and curate your ease of access through online learning.

Fees

The fee for upcoming training session is NPR. 27,000/-* (incl. of all taxes)
For more information on what the training fee covers, please speak to our Programme Consultant.
*Fees are subject to change.

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